I Thought Content Was a Waste of Time. Then I Saw How the Leads (and Dollars) Roll In

Content isn't dead, but the game has changed. With a new strategy, it can still be one of the most reliable ways to grow your ...
Forbes

5 Ways Content Marketing Has Changed Since ChatGPT Launched

Justin Belmont is Founder & CEO of Prose, a leading content marketing agency that has powered 1,000+ brands for over a decade. Where were you on November 30, 2022? It was just an average ...

18 Lessons Coaches Learned From Big Content Marketing Mistakes

Good content marketing isn’t about getting it right every time; it’s about learning what resonates with the audience to build ...
Chief Marketer

Why GenAI Isn’t Just About Creating Marketing Content

The rise of Generative AI (GenAI) has been a game-changer for marketers, enhancing their ability to generate captivating marketing assets. ChatGPT has paved the way for GenAI, with other image and ...
Marketing

Two Ways to Register

Whether you're a marketing department of one or a team of 20, PRO membership gives you the knowledge and inspiration you need to grow your programs, your career, and your network. Content Marketer's ...
Chief Marketer

Survey: B2B Content Needs Soar, but Marketing Budgets Don’t

B2B content production is skyrocketing, according to 10Fold Communications’ report “AI-First, Buyer-Ready: Inside the New Era of B2B Content Marketing, Part I.” Among the 400 senior marketing ...