Google’s algorithm updates can make it feel as though the search engine is punishing publishers for mysterious reasons. Website rankings are never guaranteed. Even so, you can improve the stability of ...

Co-director of Artificial Intelligence and Law Project Cass R. Sunstein and Lucia Reisch provide preliminary findings on whether people like algorithms and offer a strategy for further research. “One ...

Search engines evolve constantly. So, too, should your clients’ content strategy. With so many Google core algorithm updates rolling out, understanding the SERPs is now more crucial than ever. On ...

The original version of this story appeared in Quanta Magazine. If you want to solve a tricky problem, it often helps to get organized. You might, for example, break the problem into pieces and tackle ...

In today’s hyper-competitive retail landscape, pricing decisions can make or break profitability. Gone are the days when a simple "cost-plus" model could guarantee profitability. Consumers are more ...