In a new twist on campaign tactics, Republican candidate for governor Brian Shortsleeve posted on Instagram a fake radio ad that included an AI-generated version of Gov. Maura Healey's voice, with the ...

The ad took 100 employees and 70,000 AI-generated clips to put together what people called “garbage” and “sloppy.” Whether ...

Advertisers see the inability of consumers to distinguish AI from human content as a core conflict, and resulting shifts in ...

TV commercials were my childhood TikTok before any of us were using terms like “short-form video.” But like most creative ...

McDonald’s Netherlands AI-generated commercial leaned on scenes that critics say looked distorted, cynical and out of touch with the holiday spirit McDonald's Netherlands released a Christmas ad on ...

A recent campaign ad in Georgia that used an AI generated video of Sen. Jon Ossoff (D-Ga.) saying things he never said is appropriately getting attention because of the ethical questions it raises.

Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products to bolster video ad investments.

For decades, advertising has relied on human imagination: a clever slogan, an emotional story, the perfect image that connects a brand with its audience. But that creative process is changing.

You’ve probably seen them while scrolling through social media: a knit sweater at a shockingly low price, or a Christmas decoration of an enviably nimble Santa climbing a ladder. The products look ...

Expect a streaming giant to look a little different this year.

A new proposal suggests using existing semantic HTML to mark sections of a page that are AI generated for EU regulatory ...